A movement to light up the fire in the hearts of every Indian citizen to be awakened -"to Exercise their Rights & Fulfill their Obligations & Responsibilities". And this fire can be such which will "Purify the Good & Destroy the Bad" - a "Jwala" which can resurrect our India into "Sone ki Chidiya" once again.

The movement is currently apolitical with intentions to act as a pressure group which can, as needed, will align with right causes and people to achieve the goal.